The Norwegian National Lottery (Norsk Tipping) hired us to make a playful and easily navigated application which puts more fun into online betting in the Norwegian market. The solution intelligently uses URL Scheming between two different applications and a mobile web app in order to facilitate a payment method applicable to the Norwegian State Lottery requirements and still being allowed by Apple- all while providing a good user experience.
Norsk Tipping for iPhone is a quick and subtly branded application which gets most of the inspiration from the real-world feeling of visiting the local kiosk on the corner, picking the games of choice and just start betting. The receipts, the coupon graphics, the background panel from the RL stores, the ”pling” sound notification whenever you receive a push message containing live scores- it’s all there.
The app also features an instant live score service, live on-the-fly marker correction of the user’s receipts along with account info. After the release of the app, Norsk Tipping is reporting a steady growth in mobile betting.
Norsk Tipping was awarded with bronze at the Gulltaggen 2011 festival.


